Introduction
At Kartology, protecting our customers' personal information is our top priority. We are committed to being transparent about how we collect, use, and safeguard your personal data when you shop with us online, interact with us via our website, mobile apps, social media, email, or phone, or participate in our promotions, events, or "refer a friend" program.
This privacy policy explains what personal data we collect, how we use it, your rights, and how we ensure your information remains secure.
Who We Are
Kartology is a UK-based online fashion retailer specializing in women’s clothing, accessories, and lifestyle apparel. Our stylish collections are designed to inspire confidence and effortless elegance.
Our Commitment
Your privacy matters. We handle your personal information lawfully, transparently, and securely. We collect and use your data for purposes such as:
- Processing and fulfilling your orders
- Managing e-gift card purchases made on your behalf
- Providing personalized offers, trends, and updates
- Enhancing your shopping experience on our website and apps
- Improving our products and services
- Complying with legal and regulatory requirements
Data Security
We use industry-standard security measures, including encrypted connections, to protect your personal data. Third-party service providers who process your information on our behalf are contractually required to safeguard your data and comply with applicable data protection laws.
In the unlikely event of a data breach, we will notify affected customers and relevant authorities promptly, as required by law.
Information We Collect
We collect various types of personal data, including:
- Identity Data: Name, gender, occupation, photo
- Contact Data: Email, delivery address, social media ID
- Financial Data: Payment card details, bank information
- Transaction Data: Order history, payment records, rewards
- Technical Data: Device info, IP address, browser type
- Profile Data: Purchase preferences, feedback, interests
- Usage Data: Website interactions, clicks, page views
- Marketing Data: Communication preferences, opt-ins
We also collect aggregated, non-identifiable data for analytics and website optimization.
How We Use Your Data
Kartology uses your personal data to:
- Create and manage customer accounts
- Process and deliver orders efficiently
- Prevent fraud and secure transactions
- Personalize marketing and promotions based on your preferences
- Conduct surveys, research, and improve our services
- Comply with legal obligations
Your data is only used for the purposes for which it was collected or for compatible, lawful purposes.
Storing Your Information
We retain personal data only for as long as necessary for the purposes outlined above, or to comply with legal obligations. This ensures that your data is always current, secure, and handled responsibly.
Marketing Preferences
We send promotional emails and updates to customers who have opted in. You can update your preferences or unsubscribe at any time via your account settings or the unsubscribe link in our emails. We respect your choices and ensure marketing communications are relevant and GDPR-compliant.
Advertising & Analytics
We use analytics tools like Google Analytics, Facebook Ads, TikTok Ads, and Bing Ads to optimize marketing campaigns and deliver personalized content. You can opt out of interest-based advertising via your browser settings or through third-party tools like Your Online Choices.
Links to Other Websites
Our website may include links to third-party sites. Kartology is not responsible for the privacy practices or content of these sites. We encourage reviewing their privacy policies before sharing personal data.
How We Share Your Information
We may share personal data with trusted service providers for website hosting, payment processing, deliveries, advertising, or customer support. Data may also be shared in the event of a business sale, merger, or legal requirement. Transfers outside the EEA are safeguarded to ensure data protection.
Your Rights
You have the right to access, correct, delete, or restrict the processing of your personal data. For any privacy inquiries, requests, or complaints, please contact us directly. Certain rights may be subject to legal limitations.
Changes to Our Privacy Policy
Kartology may update this Privacy Policy from time to time. Any significant changes will be communicated via email or posted on our website.
Get in Touch
If you have any questions, comments, or concerns regarding your personal data, please contact us at kartologyuk@gmail.com. Our dedicated Data Protection Officer is available to assist you.
Visit us online at https://kartology.co.uk/ for more information.